Google review management for dentists
Westify drafts a reply to every Google review your practice gets, following your rules, such as never confirming that the reviewer is a patient. You approve each reply before it posts, from $29 a month per location.
What dental reviews are about
Privacy in public replies
HIPAA applies to your replies. Confirming that someone is a patient, or naming a treatment, can be a disclosure even when the reviewer said it first.
Pain, bills and insurance
Most negative dental reviews are about pain, a surprise bill or coverage. The details belong in a phone call, not in the reply.
Few reviews for many patients
Satisfied patients rarely write. A practice with thousands of visits a year can still have 40 reviews.
An example reply
The review
Megan T.★★★★★
Waited 40 minutes past my appointment time, then got charged for X-rays my insurance was supposed to cover. Nobody at the front desk could explain the bill.
Westify's draft
Thank you for taking the time to write this. We take questions about wait times and billing seriously, and we can't discuss anyone's account in a public reply. Please call the office and ask for the office manager, who can go through it with you, Megan.
The reply never says she is a patient, never mentions X-rays or insurance, and moves the details to a phone call.
Tips
- Write one rule in your instructions: never confirm that someone is a patient and never mention a treatment. Every draft follows it.
- Keep approval on for every reply, or at least for 1 and 2 star reviews. Someone at the practice reads each one before it posts.
- Ask every patient at checkout, with a review QR code at the front desk. No discount, no raffle entry.
- Check the monthly report for wait times and billing. Those are front desk fixes, not clinical ones.
- On positive reviews, a thank you that says nothing about care is the safe reply too.
What Westify does
A reply to every review
Drafted in your tone, with your sign-off and your instructions.
You choose the control
Approve every reply, approve only 1 and 2 star replies, or turn on autopilot.
Alerts on 1 and 2 stars
An email on every low review, to your whole team.
Sensitive reviews wait for you
A review that mentions a lawyer, a lawsuit or an injury never posts on its own.
What not to mention
A list of topics replies never touch.
Monthly report
Your Westify Score and the topics that keep coming up.
Feedback by QR and NFC
Every customer is one tap from a Google review, plus a private channel on top.
Several locations
Every location in one account, each with its own replies and report.
What it costs
Every plan has every feature. The difference is how many replies a month each location gets.
- Basic, $29 USD a month
- 300 replies a month
- Growth, $59 USD a month
- 1,000 replies a month
- Enterprise, $119 USD a month
- 2,500 replies a month
Prices per location. Paying yearly saves 15%.
See plansQuestions
Can a dentist respond to a negative Google review without violating HIPAA?
Yes, if the reply never confirms that the reviewer is a patient and never mentions care, dates or billing. Thank them, say you take the concern seriously, and invite them to call the office. Check your own policy with your compliance advisor.
Is it a HIPAA violation to write "sorry about your visit" in a reply to a Google review?
It can be. "Your visit" confirms a patient relationship. Use wording that would be true for anyone, such as asking them to call the office.
How do I get more Google reviews for my dental practice?
Ask every patient in person at checkout, with a QR code that opens your Google review form. Westify's Feedback page puts Google one tap away and adds a private channel on top, without hiding Google from anyone.
Should my dental office respond to every Google review, including the positive ones?
Yes. Short replies that are safe for privacy show new patients an attentive office. Westify drafts all of them, and you choose which ones you approve first.
How much does review management software for a dental practice cost?
Westify is $29 a month per location for up to 300 replies a month, $59 for 1,000 and $119 for 2,500. Every plan has every feature, and paying yearly saves 15%.
Can I get a Google review removed if the person was never a patient at my practice?
You can report it to Google from your Business Profile, and Google decides. In the reply, don't argue about whether they were a patient: that confirms or denies a relationship either way.