Google review management for plumbers
Westify drafts a reply to every Google review your plumbing business gets, and you approve it or let it post on its own. Plans start at $29 a month per location, with up to 300 replies a month.
What plumbing reviews are about
Emergency and after-hours fees
A burst pipe at night is a happy rescue until the bill arrives. Surprise fees are the most common 1 star story.
The leak that came back
A callback review is about trust, not plumbing. The reply decides if the customer calls you or a competitor.
The house after the job
Mud on the carpet or a cabinet left open shows up in reviews more than the repair itself.
An example reply
The review
Kevin S.★★★★★
Came out for a burst pipe on a Sunday night and fixed it fast. But nobody mentioned the emergency fee on the phone, and they left mud all over the hallway.
Westify's draft
Thank you for calling us that Sunday night. The emergency fee should be clear before anyone drives out, and a hallway should be left the way we found it. If you call the office, the owner would like to talk it through, Kevin.
The reply keeps the good part, owns both problems without excuses and gives one next step.
Tips
- Say the emergency or after-hours fee on the phone, before the truck leaves. The surprise fee reviews drop.
- Answer callback reviews fast. A customer with a leak is choosing who to call right now.
- Ask for the review when the job is done and the area is clean, with a QR code on the invoice.
- Never offer a discount for a review, and ask every customer, not only the happy ones.
- Use the monthly report to see if fees, cleanup or callbacks keep coming up.
What Westify does
A reply to every review
Drafted in your tone, with your sign-off and your instructions.
You choose the control
Approve every reply, approve only 1 and 2 star replies, or turn on autopilot.
Alerts on 1 and 2 stars
An email on every low review, to your whole team.
Sensitive reviews wait for you
A review that mentions a lawyer, a lawsuit or an injury never posts on its own.
What not to mention
A list of topics replies never touch.
Monthly report
Your Westify Score and the topics that keep coming up.
Feedback by QR and NFC
Every customer is one tap from a Google review, plus a private channel on top.
Several locations
Every location in one account, each with its own replies and report.
What it costs
Every plan has every feature. The difference is how many replies a month each location gets.
- Basic, $29 USD a month
- 300 replies a month
- Growth, $59 USD a month
- 1,000 replies a month
- Enterprise, $119 USD a month
- 2,500 replies a month
Prices per location. Paying yearly saves 15%.
See plansQuestions
How do I reply to a Google review saying my plumber charged too much for an emergency call?
Don't defend the price in public. Say the fee should have been clear before the visit, and offer to go through the invoice by phone.
What should a plumbing company say when a customer reviews a leak that came back?
Reply the same day, ask them to call the office, and say you want to look at it. Keep warranty terms out of the reply: they belong in the conversation.
Is it OK to ask plumbing customers for a Google review right after the job?
Yes, as long as you ask every customer the same way and offer nothing in return. Google bans incentives and bans asking only satisfied customers.
How many Google reviews does a plumbing business need to compete locally?
There is no fixed number. Compare yourself with the plumbers that show up next to you on Google Maps. Westify's free rival scorecard compares you with two or three of them.
How much does Google review management cost for a plumbing company?
Westify is $29 a month per location for up to 300 replies a month, $59 for 1,000 and $119 for 2,500. Every plan has every feature, and paying yearly saves 15%.